Terms of service

Effective 13 Oct 2026

Provider: Bluffmark LLC, PO Box 10412, Baltimore, MD 21209. Contact: info@bluffmark.com.

These Terms govern your use of Pumpdale, including the web game at play.pumpdale.com and any future mobile versions (the “Game”). By using the Game, you agree to these Terms. If you do not agree, please do not use the Game.

1. Who may use the Game

The Game is not directed to children under 13, and you must be at least 13 to use it. If you are under the age of legal majority where you live, a parent or legal guardian must review and agree to these Terms for you. Use the Game only where doing so is lawful. Store or platform terms may also apply to a mobile download.

2. Entertainment only, not medical or fitness advice

Pumpdale is a fictional game. It is not medical, health, nutrition, exercise, or fitness advice and is not a substitute for a qualified professional. The Game simplifies bodies, training, food, supplements, fatigue, recovery, and progress for entertainment, and in-game results do not predict real-world results.

The in-game Library, Real Talk cards, Help content, links, and other educational material provide general information only. They are not personalized recommendations, diagnoses, treatment, safety clearance, or instructions for a real workout, diet, supplement, sauna visit, or other health decision. Linked articles are controlled by their publishers and may change.

Talk to a qualified medical or fitness professional before starting or changing an exercise, diet, or supplement routine, especially if you have an injury or health condition, are pregnant, take medication, or have concerns about exercise. Stop real-world exercise and get appropriate help if you feel pain, faintness, or other concerning symptoms.

3. In-game items and virtual currency

All in-game items and effects, including food, supplements, gym-bag items, clothing, colors, apartment items, sauna effects, workouts, body values, and buffs, are fictional game mechanics. Their names, descriptions, and “Real Talk” cards are not instructions for real-world use.

“Plates” and any other in-game currency, points, items, outfits, or upgrades:

• are features of the Game, not money or property;
• have no cash value and cannot be redeemed for cash;
• may not be sold, transferred, traded, or used outside the Game; and
• may be changed, limited, or discontinued as the Game evolves, subject to applicable law and store rules.

The current Game does not sell in-game items for real money. If purchases are introduced later, the price, refund rights, platform rules, and any additional terms will be shown before you buy. Nothing in these Terms removes a refund or consumer right that applicable law or a store requires.

4. Limited license

Subject to these Terms, Bluffmark grants you a personal, limited, non-exclusive, non-transferable, revocable license to use the Game for private, non-commercial entertainment.

The Game, including its code, characters, models, animations, textures, audio, writing, designs, and interfaces, is owned by Bluffmark or licensed to it and is protected by intellectual-property law. Open-source and third-party components remain subject to their own licenses and notices.

Except where applicable law or a separate license permits it, you may not extract Bluffmark-owned or licensed assets from the Game, or copy, redistribute, sell, sublicense, or publish them as standalone files, or use them to create another game, dataset, model, product, or service. This applies even when an asset is accessible in a downloaded or cached copy of the Game. It does not reduce rights granted by an open-source, Creative Commons, or other third-party license that applies to a specific component identified in the Game's Settings under Credits and licenses.

5. Acceptable use

You may not:

• break the law or encourage harm while using the Game;
• access or probe systems or data you are not authorized to access;
• bypass security, access controls, or technical restrictions;
• interfere with, overload, disrupt, or introduce malware into the Game or its hosting;
• automate abusive requests, scrape the service, or run bots in a way that harms the Game or others;
• reverse engineer the Game except to the limited extent applicable law permits;
• impersonate Bluffmark or another person, or use the Game for fraud;
• distribute tools intended to cheat, attack, or enable unauthorized access; or
• use the Game or its assets to violate another person's privacy, publicity, or intellectual-property rights.

Bluffmark may investigate suspected misuse and may suspend or end access where reasonably necessary to protect the Game, its users, or others.

6. Local saves and availability

The Game stores progress on your device and does not provide an account or cloud recovery. No storage method is guaranteed. Clearing site or app data, changing devices or browsers, private-browsing behavior, storage eviction, file corruption, an unsupported import, or uninstalling can remove progress, and Bluffmark cannot recover it.

Settings lets you export a save file or code and import a compatible save. An export remains under your control wherever you copy or share it, and you are responsible for keeping any export you want. Importing replaces the active local save after the confirmation shown in the Game.

Choosing New lifter is not the same as deleting your data. It places your current lifter in one local “previous lifter” slot and starts a new save. The slot holds only one lifter, so a later new lifter can replace an older backup. Restoring the previous lifter replaces the active lifter and clears the slot. Device settings and the Library's read list may carry across a new lifter by design.

Delete all data removes the active save, the previous-lifter slot, unreadable-save backup data, and the Game's local convenience records from the current browser. It does not delete exports you made, copies stored elsewhere, or information processed independently by a hosting provider or linked site. You can also clear this site's data in your browser settings.

The Game is under active development. Bluffmark may update, rebalance, add, remove, suspend, or discontinue features or content, and does not guarantee uninterrupted access, compatibility with every device, or permanent availability of any feature or virtual item.

7. Feedback

If you send Bluffmark ideas or feedback, you grant Bluffmark a worldwide, perpetual, irrevocable, transferable, sublicensable, royalty-free license to use it for any lawful purpose without compensation or attribution. Do not send material you do not have the right to share.

8. Third-party services and links

The Game may link to third-party sites and depends on hosting services such as Cloudflare. Bluffmark does not control third-party content, availability, terms, or privacy practices. A link is not an endorsement, and linked information is not medical or fitness advice. Your use of another party's service may be governed by separate terms.

9. Disclaimer of warranties

TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE GAME IS PROVIDED “AS IS” AND “AS AVAILABLE.” BLUFFMARK DISCLAIMS ALL EXPRESS, IMPLIED, AND STATUTORY WARRANTIES, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND ACCURACY, AND ANY WARRANTY THAT THE GAME WILL BE SECURE, ERROR-FREE, OR UNINTERRUPTED.

Some jurisdictions do not allow certain exclusions, so some may not apply to you. Nothing in these Terms excludes rights that cannot lawfully be excluded.

10. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, BLUFFMARK AND ITS MEMBERS, EMPLOYEES, CONTRACTORS, LICENSORS, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES; LOST PROFITS, DATA, GOODWILL, OR OPPORTUNITY; PERSONAL INJURY ARISING FROM REAL-WORLD EXERCISE OR SUPPLEMENT DECISIONS; OR LOSS OF GAME PROGRESS, EVEN IF ADVISED OF THE POSSIBILITY.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, BLUFFMARK'S TOTAL LIABILITY RELATING TO THE GAME OR THESE TERMS WILL NOT EXCEED THE GREATER OF (A) WHAT YOU PAID BLUFFMARK FOR THE GAME IN THE 12 MONTHS BEFORE THE CLAIM OR (B) US$100.

These limits apply to the extent permitted by law. They do not limit liability that cannot legally be limited, including fraud, willful misconduct, or death or personal injury caused by negligence where local law does not allow that limit.

11. Indemnity

To the extent permitted by law, you agree to defend, indemnify, and hold harmless Bluffmark and its members, employees, contractors, licensors, and service providers from claims, liabilities, damages, losses, and reasonable costs arising from your unlawful use of the Game, your violation of these Terms, or your infringement of another person's rights. This section does not apply where prohibited by law.

12. Termination

You may stop using the Game at any time. Bluffmark may suspend or end your access if you materially violate these Terms, create legal or security risk, or if the Game is discontinued. Provisions that by their nature should survive, including ownership, disclaimers, liability limits, and governing law, will survive.

13. Governing law and disputes

These Terms are governed by the laws of the State of Maryland, without regard to conflict-of-law rules, except where consumer-protection law requires otherwise. Subject to any rights you cannot waive, disputes relating to these Terms or the Game will be brought in state or federal courts with jurisdiction in Maryland, and you consent to their personal jurisdiction.

14. Changes to these Terms

Bluffmark may update these Terms as the Game changes. The revised version will show its effective date. For a material change, Bluffmark will give reasonable notice in the Game, on the website, or another appropriate channel. Continued use after new Terms take effect means you accept them, to the extent permitted by law.

15. General terms

If a provision is found unenforceable, the rest remain in effect and the provision will be enforced to the greatest lawful extent. A failure to enforce a provision is not a waiver. You may not assign these Terms without Bluffmark's consent; Bluffmark may assign them in connection with a reorganization, sale, or transfer of the Game. These Terms and incorporated notices are the agreement about the Game unless additional written terms apply.

16. Contact

Bluffmark LLC
PO Box 10412
Baltimore, MD 21209
info@bluffmark.com

This policy may be updated; the date above shows the latest version.